Digital Marketing Manager - KPS

Thorntons

Luxembourg, LU

il y a 2j

Contribute to global digital strategy development and implementation for several key brands

Lead app and websites governance, with close cooperation with markets and external agencies. In charge of digital products rollout, migrations, maintenance, audits, performance tracking

Coordinate key content production projects i.e. game developers or UX designer aligned with brand guidelines and content strategy

Co-create creative concepts and promotion plan of branded content across digital channels, including app stores and social media

Supervise and validate quality assurance and testing activities (eg. UX focus groups, researches)

Evaluate online trends, media and market research, demographic data. Deliver actionable recommendations

Measure and optimize performance of projects using appropriate systems, tools and techniques to drive impactful change

Maintain close relationship with key internal stakeholders.

Who we are looking for :

Profile :

BA, MA in marketing or related field

5 years of experience in digital marketing and / or digital development agency, from companies with a strong expertise in digital industry (a console / mobile gaming industry is a plus)

Detail oriented and able to manage multiple projects independently in a fast-paced environment

Experience with mobile apps development and ability to design / describe wireframes for UI / UX

Excellent understanding of localization, quality assurance and app development production cycles

Proficient in Google Firebase, Google Analytics and social media platforms management tools

Knowledge of website and API development principles

Demonstrate ability to multi-task across multiple projects

Ability to forge relationships internally and externally

Strong communication and cross-functional working skills

Superior oral and written communication skills in English

Flexibility for travel.

Languages :

Fluent English, additional languages are a plus.

IT Skills :

Office (Word, Proficient personal computer skills with MS Excel, Power Point, Outlook).

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