Senior B2B Marketing Manager, Amazon Pay
Amazon
Luxembourg, LUX
il y a 3j

Job summary

Amazon Pay, one of the fastest growing businesses within Amazon, is looking for a dynamic and data-driven Senior B2B Marketing Manager to join the EU Marketing team.

The Sr B2B Marketing Manager will own marketing programs that generate demand and drive acquisition of merchants for Amazon Pay.

You will analyze channels performance, develop marketing mix strategy, invent and build new initiatives, and execute across all channels (Events, Paid media and social, Affiliates, Content syndication, Display advertising, Video, Amazon owned and operated channels etc.

The successful candidate is data-driven, comfortable with ambiguity, with strong attention to detail, and an ability to work in a fast-paced and ever-changing environment, with solid project management experience to ensure campaigns are flawlessly delivered on time and on budget.

Reporting to the Head of EU Marketing, this role is a key member of the EU Marketing team and will work closely with our central marketing functions and EU commercial leaders.

Key job responsibilities

  • Develop impactful multi-channel campaigns that resonate with identified audiences and achieve clearly defined business goals
  • Manage inbound strategies and tactics across all digital channels with data driven decisions and optimizations for efficiency, including improving conversion rates
  • Expand our digital marketing practice by driving best practices, designing more sophisticated approaches to creating incremental demand and methodically testing and learning
  • Collaborate with internal teams to evaluate, test, and refine the end-to-end digital channel customer experience
  • Measure and report on results, identify trends / insights and optimize spend and performance based on the insights across campaigns and programs to achieve KPI’s
  • Lead yearly and quarterly marketing planning process, manage budget
  • Build strong collaborative relationships with stakeholders in Sales, Account Management and GTM teams, including senior leaders across EU business
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