Job Location : Findel
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®.
As the love for our brands continues to grow, so too does our global reach. Represented in 55 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world.
The secret to our global success? Nearly 35,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of.
Join us, and you could be one of them.
About the Role :
For our Ferrero Headquarters we are currently looking for a Consumer Shopper Understanding Kinder Food Specialist. He / she will collaborate with the Kinder Food Global Brand Development team to develop a pipeline of new product innovations / renovations.
He / she will assess the appeal of new product innovations to consumers and their potential performance in the market leveraging and integrating tools such as Consumer Insights and Market testing activities.
Main Responsibilities :
Define together with the marketing counterparts business opportunities and project scopes and collaborate with them to manage autonomously a clear and sharp research and / or a brief market test;
challenge, if needed, marketing assumptions and inputs;
Manage effective relationships with internal customers and external suppliers to ensure that projects are delivered on time and of high quality;
Be able to deeply read research / market results and provide insightful recommendation;
Determine the best set of activities and set up the relevant steps to answer business / marketing questions at stake;
Specify and adapt the budget for research & market tests together with respective stakeholders;
Take responsibility for the day-to-day management of projects from conception to completion, ensure that projects are completed on time and collaborate smoothly with internal and external stakeholders;
Define best practice approaches or specific tools to be applied;
Deal with external partners / agency in a proactive and challenging way;
Open to manage new approaches.
Who we are looking for :
Master’s Degree in Economics, Social Sciences or Psychology;
Minimum 5-6 years of experience in consumer research, ideally gained working in FMCG industry, preferably at agency as well as manufacturer side;
Solid experience in qualitative and quantitative market research techniques;
Good analytical skills and capabilities in interpreting research findings and translate them into actionable marketing / business insights;
Strong project management skills;
Good communication and presentation skills;
Open minded, flexible, with the right degree of autonomy, willing and open to interact with different stakeholders; high degree of negotiation skills to answer to different requests and convince relevant parties.
Excellent knowledge of Microsoft Office.
Fluent in English is mandatory;
Any other language is considered a plus.
How to be successful in the role and at Ferrero :
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.