We are looking for someone who lives and breathes digital marketing. We need a Digital Marketing Manager to develop, implement, track, and optimize our digital marketing campaigns across all digital channels.
You should have a strong grasp of current marketing tools and strategies, and be able to lead integrated digital marketing campaigns from concept to execution (including SEO / SEM, CRM, email, website chat, social media, and display advertising campaigns).
Responsibilities
Plan, execute, and monitor all digital marketing campaigns, including :
Audit and optimise website and social media channels for SEO
Develop website traffic plan and create goals and benchmarks to raise conversion rate and optimize user funnels
Develop and execute precise plan for engaging online content plan including website, social media, blog, forums, videos, and graphics;
monitor and analyse content success
Collaborate with team members as well as outsourcing work to graphic designers, web designers, media specialists, copywriters, and videographers to create unique and engaging content
Develop and update basic web pages in WordPress
Coordinate with website designers and developers on the technical aspects of new website (prepare technical requirements and control the execution)
Regular prepare report on performance of all digital marketing campaigns
Manage email campaigns through CRM system, develop user funnels
Grow number of followers in corporate media channels (Linkedin, Twitter, Telegram, Youtube, Medium, Facebook, and others)
Manage digital advertising campaigns (in search engines and social media)
Competitive analysis in digital sphere
Skills and Qualifications
Excellent grasp of social media and website metrics and best practices
Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media, and / or display advertising campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
Solid knowledge of website analytics tools (e.g., Google Analytics, Yandex.metrica, WebTrends, Google Tag Manager, and Google AdWords )
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Advanced user of Content Management Systems, Photoshop, InDesign, CorelDraw, Social Media (Facebook, Twitter, Linkedin, Medium, Telegram)
If you want to be a part of our team, please send us your CV at career vnx.io